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Naming his brand after a sport that embodied a world of classic style, Ralph Lauren created Polo Ralph Lauren in 1967 as a label initially selling men's ties. The label quickly grew and redefined American style with their signature preppy menswear. The now iconic Polo Ralph Lauren polo shirt was introduced in 1972 in twenty four colours and instantly became a classic, offering both quality construction and wide variety. Interested in longevity, timelessness and style, Polo Ralph Lauren signifies lasting American menswear that builds upon its rich history of design with seasonal collections that offer effortless style.