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It was June 15, 1952 and wide-eyed, neophyte world traveler, Steve Brown was about to board the Queen Mary for his first trip to Europe. There he stood on pier 43 in New York with his dad's old leather suitcase in hand, neck arched back, staring up at the majestic ship docked before him. Who would have thunk, this 22 year old, recent graduate from the Denver School of Business would be sailing away to exotic ports of call and all because he won $20,000.00 in the Bently Razor's "Write the New Bently Jingle" contest. He'd entered the contest on a whim after a jingle came to mind while he was waiting in line to buy a pack of Bently Razors at the Rexall Drugstore in downtown Denver. Now, as he waited his turn to board the ship, the jingle's words, "Look Bently Smart, Shave with Bently Sharp," and accompanying melody, kept running through his head.